
2025
Project type: Academic project
Role: research, sub-brand conception, retail space design
Tools: Midjourney, indesign
Salomé is a denim sub-brand developed for Versace, inspired by the house’s archival opulence, femininity, and theatrical glamour. The concept draws from the story of Salomé, reimagining unapologetic feminine power through the female gaze.
Drawing from the grand, opulent Versace of the past and the transformative social movements of the 1960s and 1970s, the brand reframes denim through the female gaze. The accompanying store space is designed as an immersive pause in time: warm, plush, and theatrical.

Brand Book
Process work
Physical Space render


























